2 896 Brand Manager Fmcg jobs in Bahrain
Brand Manager - FMCG
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Brand Manager - FMCG
Posted today
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Job Description
This hybrid role involves a blend of on-site collaboration with the local marketing and sales teams, and remote work, offering flexibility while ensuring strong team cohesion and market engagement. You will be responsible for developing and executing comprehensive marketing plans, managing product portfolios, and ensuring consistent brand messaging across all touchpoints.
Key Responsibilities:
- Develop and implement integrated marketing strategies and annual brand plans to achieve business objectives, including sales volume, market share, and profitability.
- Conduct market research and consumer analysis to identify key insights, opportunities, and competitive threats.
- Manage the brand's P&L, including budgeting, forecasting, and expenditure management.
- Oversee product innovation, new product development, and lifecycle management.
- Develop and execute compelling marketing campaigns across various channels, including digital, social media, advertising, PR, and in-store promotions.
- Collaborate with cross-functional teams, including sales, R&D, supply chain, and agencies, to ensure effective brand execution.
- Monitor brand performance and market trends, providing regular reports and actionable recommendations to senior management.
- Manage external agencies (advertising, PR, digital) to ensure alignment with brand strategy and objectives.
- Ensure consistent brand messaging and visual identity across all marketing materials and touchpoints.
- Develop strong relationships with key stakeholders, including distributors, retailers, and consumers.
- Identify opportunities for brand expansion and growth within the market.
- Lead and mentor junior brand team members.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, or a related field; MBA is a strong plus.
- Minimum of 5 years of experience in brand management, preferably within the FMCG sector.
- Proven success in developing and executing brand strategies that have driven significant business growth.
- Strong understanding of consumer behavior, market dynamics, and marketing principles.
- Excellent analytical skills, with the ability to translate data into actionable insights.
- Proficiency in digital marketing, social media marketing, and traditional advertising channels.
- Exceptional communication, presentation, and interpersonal skills.
- Demonstrated ability to manage budgets and P&Ls effectively.
- Experience working in a hybrid work model and collaborating with remote and on-site teams.
- Creativity, strategic thinking, and a results-oriented mindset.
- Proficiency in English; Arabic language skills are advantageous.
Brand Manager, FMCG
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Brand Manager (FMCG)
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Key Responsibilities:
- Develop and implement integrated marketing plans and brand strategies for assigned product categories.
- Conduct market research and consumer analysis to identify trends and opportunities.
- Manage product launches, including positioning, messaging, and go-to-market strategies.
- Oversee the development of advertising, promotional, and digital marketing campaigns.
- Manage brand budgets and ensure optimal allocation of resources.
- Analyze sales data, market share, and campaign performance to measure effectiveness.
- Collaborate with sales teams to ensure alignment and support for channel initiatives.
- Work with product development teams to innovate and expand product offerings.
- Monitor competitor activities and market dynamics to adapt strategies.
- Build strong relationships with external agencies and partners.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Minimum of 5 years of experience in brand management or marketing within the FMCG sector.
- Proven track record of successfully developing and executing brand strategies.
- Strong understanding of consumer insights, market research, and data analysis.
- Experience with digital marketing, social media, and e-commerce platforms.
- Excellent project management, communication, and presentation skills.
- Ability to work independently and manage multiple projects effectively in a remote environment.
- Creative thinking and problem-solving abilities.
- Proficiency in Microsoft Office Suite and marketing analytics tools.
- Master's degree (MBA) or relevant marketing certifications are a plus.
Brand Manager - FMCG
Posted today
Job Viewed
Job Description
Responsibilities:
- Develop and implement comprehensive brand strategies to enhance market share and consumer perception.
- Conduct market research and competitive analysis to identify opportunities and threats.
- Manage the marketing mix, including product, price, place, and promotion, for assigned brands.
- Oversee the development and execution of marketing campaigns across various channels (digital, traditional, social media).
- Collaborate with sales, R&D, and supply chain teams to ensure brand consistency and product innovation.
- Manage advertising agencies and other external partners to deliver high-quality marketing materials.
- Monitor brand performance, analyze sales data, and report on key marketing metrics.
- Develop and manage the marketing budget for assigned brands.
- Identify and capitalize on new product development opportunities.
- Stay abreast of industry trends, consumer insights, and emerging marketing technologies.
- Bachelor's degree in Marketing, Business Administration, or a related field. MBA preferred.
- Minimum of 5 years of experience in brand management, preferably within the FMCG industry.
- Proven track record of developing and executing successful marketing strategies.
- Strong understanding of consumer behavior and market dynamics.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Proficiency in market research tools and data analysis.
- Experience in managing advertising campaigns and digital marketing initiatives.
- Strong project management and organizational skills.
- Excellent written and verbal communication skills.
- Ability to work collaboratively in a cross-functional team environment.
- Creative flair and a passion for building strong brands.
Brand Manager - FMCG
Posted today
Job Viewed
Job Description
Brand Manager - FMCG
Posted today
Job Viewed
Job Description
Responsibilities:
- Develop and implement comprehensive brand strategies, including market positioning, communication plans, and go-to-market initiatives.
- Conduct in-depth market research and consumer analysis to identify opportunities and unmet needs.
- Manage the brand's annual marketing plan and budget, ensuring alignment with business objectives.
- Oversee the development and execution of integrated marketing campaigns across various channels (digital, traditional, in-store).
- Collaborate with product development, sales, and supply chain teams to ensure successful product launches and ongoing brand support.
- Monitor brand performance, market trends, and competitor activities, making data-driven recommendations for adjustments.
- Manage agency relationships (advertising, PR, digital) to ensure effective campaign execution and brand messaging.
- Develop compelling creative briefs and provide feedback on creative materials.
- Drive innovation in product, packaging, and marketing programs to maintain brand relevance and growth.
- Analyze sales data, market share, and profitability, reporting key metrics to senior management.
- Foster strong relationships with internal stakeholders to champion the brand vision.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, or a related field. MBA preferred.
- Minimum of 7 years of experience in brand management, preferably within the FMCG industry.
- Proven track record of developing and executing successful brand strategies that drive market share growth.
- Strong understanding of consumer behavior, market dynamics, and the FMCG retail environment.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Proficiency in market research and data analysis tools.
- Exceptional communication, presentation, and interpersonal skills.
- Demonstrated ability to manage multiple projects, prioritize effectively, and work collaboratively in a remote team setting.
- Creative and innovative mindset with a passion for consumer brands.
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Brand Manager - FMCG
Posted today
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Brand Manager - FMCG
Posted today
Job Viewed
Job Description
Key responsibilities include analyzing market trends, competitor activities, and consumer insights to identify growth opportunities. You will work closely with cross-functional teams, including sales, R&D, and external agencies, to ensure seamless execution of brand initiatives. This includes managing the marketing budget, tracking campaign performance, and making data-driven adjustments to optimize results. The Brand Manager will also play a key role in new product development, from concept to launch, ensuring alignment with brand positioning and market needs. Strong analytical skills and the ability to translate insights into actionable strategies are vital.
The ideal candidate will possess a Bachelor's degree in Marketing, Business Administration, or a related field. An MBA or Master's degree in Marketing is highly desirable. You should have at least 5 years of experience in brand management within the FMCG industry, with a proven track record of successful brand growth and campaign execution. Excellent strategic thinking, creativity, analytical skills, and strong project management capabilities are essential. Familiarity with digital marketing platforms and social media strategy is also required. This role offers a competitive compensation package and the opportunity to make a significant impact on a growing brand. We are looking for a passionate marketer who thrives in a fast-paced environment and can effectively lead initiatives with minimal supervision.
Responsibilities:
- Develop and execute comprehensive brand strategies and marketing plans.
- Conduct market research and consumer analysis to identify growth opportunities.
- Manage the brand's marketing budget and track campaign performance.
- Collaborate with cross-functional teams and external agencies on marketing initiatives.
- Lead new product development from concept to launch.
- Monitor competitive landscape and market trends.
- Ensure brand consistency across all marketing channels.
- Analyze sales data and provide insights for strategic decision-making.
- Bachelor's degree in Marketing, Business Administration, or related field. MBA preferred.
- 5+ years of experience in brand management in the FMCG sector.
- Proven track record of successful brand growth and campaign execution.
- Strong analytical, strategic thinking, and creative skills.
- Proficiency in market research and data analysis tools.
- Experience with digital marketing and social media strategy.
- Excellent communication and project management abilities.
- Ability to work independently and drive results.
Brand Manager, FMCG
Posted today
Job Viewed
Job Description
Key responsibilities include managing the brand's P&L, overseeing product launches, and collaborating with cross-functional teams such as sales, R&D, and advertising agencies. You will monitor brand performance, identify opportunities for growth, and develop competitive strategies. The ideal candidate will have a strong understanding of the FMCG market, consumer behavior, and marketing principles. Excellent analytical, strategic thinking, and project management skills are essential. You should be proficient in developing integrated marketing plans, including digital marketing, advertising, and public relations. This role requires a proactive individual with strong leadership qualities and the ability to inspire a team. You will be the guardian of the brand, ensuring its integrity and appeal in a highly competitive market. This is an exciting opportunity to manage and grow a recognized brand within a dynamic industry.