92 Consumer Strategy Manager jobs in Bahrain
Brand Strategy Manager
00975 Manama, Capital
BHD85000 Annually
WhatJobs
Posted 4 days ago
Job Viewed
Job Description
Our client, a leading player in the FMCG sector, is looking for a dynamic and innovative Brand Strategy Manager to be based in **Manama, Capital, BH**. This role is crucial for developing and implementing robust brand strategies that drive market growth, enhance brand perception, and ensure long-term brand equity. You will be responsible for understanding consumer insights, market trends, and competitive landscapes to craft compelling brand positioning and communication plans. The ideal candidate will have a proven history of successfully launching and managing brands, coupled with strong analytical and creative thinking abilities. You will collaborate closely with cross-functional teams, including marketing, sales, product development, and research, to ensure seamless execution of brand initiatives across all touchpoints.
Key responsibilities:
Required qualifications:
This is an exciting opportunity to shape the future of well-known brands and contribute to the growth of a respected FMCG company.
Key responsibilities:
- Developing and executing comprehensive brand strategies aligned with business objectives.
- Conducting market research, competitor analysis, and consumer insights studies to identify opportunities and challenges.
- Defining brand positioning, messaging, and value propositions.
- Overseeing the development and execution of integrated marketing campaigns across various channels (digital, traditional, social media).
- Managing brand budgets and measuring the effectiveness of brand initiatives through KPIs and ROI analysis.
- Collaborating with product development teams to ensure new product launches are aligned with brand strategy.
- Working with sales teams to ensure consistent brand representation and effective go-to-market strategies.
- Monitoring brand health and performance, making recommendations for optimization.
- Developing strong relationships with agencies and external partners.
- Ensuring brand consistency across all marketing materials and customer interactions.
- Mentoring junior marketing team members.
Required qualifications:
- Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.
- Minimum of 6-8 years of experience in brand management within the FMCG industry.
- Proven track record of developing and launching successful brands and marketing campaigns.
- Strong understanding of consumer behavior, market dynamics, and brand strategy principles.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Exceptional communication, presentation, and interpersonal skills.
- Proficiency in marketing analytics tools and CRM software.
- Ability to manage multiple projects simultaneously in a fast-paced environment.
- Creative thinking and a passion for building strong brands.
This is an exciting opportunity to shape the future of well-known brands and contribute to the growth of a respected FMCG company.
This advertiser has chosen not to accept applicants from your region.
0
Marketing Manager - Brand Strategy
45678 Northern, Northern
BHD105000 Annually
WhatJobs
Posted 11 days ago
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Job Description
Our client is seeking a creative and strategic Marketing Manager to lead brand strategy initiatives in Shakhura, Northern, BH . This position is responsible for developing and executing comprehensive marketing plans to enhance brand visibility, drive customer engagement, and achieve business objectives. The ideal candidate will possess a deep understanding of market trends, consumer behavior, and digital marketing channels. Responsibilities include creating compelling brand narratives, managing advertising campaigns across various media, and overseeing social media presence and content strategy. You will also be responsible for market research, competitive analysis, and identifying new opportunities for brand growth. The Marketing Manager will collaborate closely with sales, product development, and other cross-functional teams to ensure marketing efforts are aligned with overall business goals. This role requires strong leadership skills, excellent communication abilities, and a proven track record of successful marketing campaign management. Proficiency in digital marketing tools, SEO/SEM, content marketing, and analytics is essential. You will be responsible for managing marketing budgets, tracking campaign performance, and reporting on key metrics to senior management. The ability to think innovatively, develop creative solutions, and execute flawlessly is paramount. This is an excellent opportunity to shape the brand's identity and drive its success in the market. A bachelor's degree in Marketing, Communications, or a related field, coupled with extensive marketing experience, is required.
This advertiser has chosen not to accept applicants from your region.
1
Marketing Manager - Brand Strategy
7777 Diplomatic Area
BHD6500 Annually
WhatJobs
Posted 12 days ago
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Job Description
Our client is seeking a strategic and creative Marketing Manager to lead their brand strategy and campaigns from their **Isa Town, Southern, BH** office. This role is crucial in defining and executing comprehensive marketing plans that enhance brand awareness, drive customer acquisition, and foster brand loyalty. The ideal candidate will possess a strong understanding of market dynamics, consumer behavior, and a proven ability to develop and implement impactful brand strategies. Responsibilities include conducting market research, analyzing competitive landscapes, developing marketing collateral, managing advertising campaigns across various channels (digital and traditional), and measuring the effectiveness of marketing initiatives. You will collaborate closely with product development, sales, and creative teams to ensure a cohesive and compelling brand message. The successful candidate will have excellent leadership, communication, and project management skills, with a track record of successfully launching and managing marketing campaigns. We are looking for an innovative thinker who can translate business objectives into creative and effective marketing solutions, driving measurable results and contributing to the company's growth and success. This is an excellent opportunity to shape the brand's narrative and make a significant impact in a dynamic market.
Key Responsibilities:
Qualifications:
Key Responsibilities:
- Develop and implement integrated marketing strategies.
- Define and manage the company's brand positioning and messaging.
- Conduct market research and competitive analysis.
- Plan and execute advertising and promotional campaigns.
- Manage marketing budgets and measure ROI.
- Oversee content creation and manage creative assets.
- Collaborate with cross-functional teams on marketing initiatives.
- Analyze marketing performance and identify areas for improvement.
- Build and maintain relationships with media and partners.
- Stay updated on marketing trends and best practices.
- Ensure brand consistency across all marketing channels.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Minimum of 4 years of experience in marketing, with a focus on brand strategy.
- Proven experience in developing and executing successful marketing campaigns.
- Strong understanding of market research and analysis.
- Excellent communication, presentation, and interpersonal skills.
- Proficiency in marketing analytics and reporting tools.
- Creative mindset and ability to generate innovative ideas.
- Strong project management skills.
- Ability to work independently and collaboratively.
- Experience with digital marketing channels is essential.
This advertiser has chosen not to accept applicants from your region.
2
Senior Communications Manager - Brand Strategy
00973 Northern, Northern
BHD75000 Annually
WhatJobs
Posted today
Job Viewed
Job Description
Our client, a fast-paced media and communications agency, is looking for a seasoned Senior Communications Manager to drive brand strategy and public relations initiatives in **Shakhura, Northern, BH**. This role requires a creative, results-oriented professional with a proven ability to develop and execute impactful communication campaigns. You will be responsible for managing media relations, crafting compelling narratives, and enhancing our client’s brand reputation across various channels. The ideal candidate will have a strong understanding of the media landscape and a talent for storytelling.
Key Responsibilities:
Location: Shakhura, Northern, BH
Key Responsibilities:
- Develop and implement comprehensive communication strategies to enhance brand visibility and reputation.
- Manage media relations, build strong relationships with journalists and influencers, and secure positive media coverage.
- Craft compelling press releases, media kits, speeches, and other communication materials.
- Oversee social media content strategy and community management to engage target audiences.
- Develop and execute crisis communication plans.
- Collaborate with internal teams to ensure consistent brand messaging across all platforms.
- Monitor media coverage and industry trends, providing insights and recommendations.
- Manage PR budgets and track the effectiveness of communication campaigns.
- Organize and manage press conferences, media events, and other promotional activities.
- Provide strategic counsel to senior management on communication matters.
- Write and edit a variety of content, including website copy, blog posts, and internal communications.
- Ensure all communications adhere to brand guidelines and company standards.
- Bachelor's degree in Communications, Public Relations, Journalism, Marketing, or a related field.
- Minimum of 6 years of experience in public relations, corporate communications, or media relations.
- Demonstrated success in developing and executing strategic communication plans.
- Excellent written and verbal communication skills, with a talent for persuasive storytelling.
- Strong media relations experience and a network of contacts within the media industry.
- Proficiency in social media platforms and digital communication tools.
- Experience in crisis communication management.
- Ability to work under pressure and meet tight deadlines.
- Strong organizational and project management skills.
- A proactive approach and a keen eye for detail.
- Experience in the relevant market is a plus.
Location: Shakhura, Northern, BH
This advertiser has chosen not to accept applicants from your region.
3
Senior Marketing Manager - Brand Strategy
211, Budaiya Al Hidd
BHD5200 Annually
WhatJobs
Posted 4 days ago
Job Viewed
Job Description
A prominent consumer goods company is seeking an experienced and strategic Senior Marketing Manager to spearhead its brand strategy initiatives in **Budaiya, Northern, BH**. This pivotal role requires a creative and analytical marketer with a deep understanding of consumer insights, brand positioning, and integrated marketing communications. You will be responsible for developing and executing comprehensive brand strategies that drive market share, enhance brand equity, and foster strong customer loyalty. The ideal candidate will possess a proven ability to translate market trends and consumer needs into impactful brand campaigns.
Key Responsibilities:
Key Responsibilities:
- Develop and implement robust brand strategies that align with the company's overall business objectives and market positioning.
- Conduct comprehensive market research, consumer segmentation, and competitive analysis to identify growth opportunities and insights.
- Oversee the creation and execution of integrated marketing campaigns across various channels, including digital, ATL, BTL, and social media.
- Manage the brand's voice, messaging, and visual identity across all touchpoints.
- Develop and manage the marketing budget, ensuring efficient allocation of resources and maximizing ROI.
- Collaborate with cross-functional teams, including sales, product development, and creative agencies, to ensure cohesive brand execution.
- Measure and report on the effectiveness of marketing campaigns and brand performance, providing actionable insights for continuous improvement.
- Identify and leverage new marketing opportunities and technologies to enhance brand reach and engagement.
- Manage relationships with external agencies and vendors.
- Develop and implement consumer insights programs to better understand target audiences.
- Ensure consistent brand messaging and execution across all markets and platforms.
- Mentor and develop junior marketing team members.
- Bachelor's degree in Marketing, Business Administration, or a related field. MBA is a plus.
- Minimum of 5-7 years of experience in brand management or marketing, preferably within the consumer goods sector.
- Proven track record of developing and executing successful brand strategies and integrated marketing campaigns.
- Strong understanding of market research, consumer insights, and brand positioning principles.
- Excellent analytical skills with the ability to interpret data and translate it into actionable strategies.
- Proficiency in digital marketing, social media marketing, and traditional advertising channels.
- Exceptional written and verbal communication, presentation, and interpersonal skills.
- Creative thinking and a passion for building strong brands.
- Ability to manage multiple projects and meet deadlines in a fast-paced environment.
- Experience with CRM and marketing automation tools is beneficial.
- Knowledge of the GCC market is a strong advantage.
This advertiser has chosen not to accept applicants from your region.
4
Senior Marketing Manager, Brand Strategy
103),BH Tubli, Central
BHD110000 Annually
WhatJobs
Posted 4 days ago
Job Viewed
Job Description
Our client is searching for an experienced and visionary Senior Marketing Manager, Brand Strategy, to lead brand development and marketing initiatives for their prominent brands in Janabiyah, Northern, BH . This pivotal role will be responsible for shaping and executing strategies that enhance brand equity, drive market penetration, and ensure consistent brand messaging across all touchpoints. The ideal candidate will possess a deep understanding of consumer behavior, market trends, and competitive landscapes, with a proven track record of successful brand building.
Key responsibilities include developing overarching brand strategies, identifying new growth opportunities, and launching innovative marketing campaigns. You will work closely with product development, sales, and creative teams to ensure cohesive brand positioning and effective communication. The Senior Marketing Manager will manage brand budgets, analyze campaign performance, and provide strategic recommendations for optimization. Expertise in digital marketing, content creation, public relations, and traditional advertising channels is essential. The ability to inspire and lead a team, manage multiple projects simultaneously, and adapt to evolving market dynamics is crucial.
This role demands exceptional strategic thinking, creativity, and analytical skills. The candidate should be adept at translating market insights into actionable brand plans and communicating complex strategies effectively to stakeholders at all levels. We are looking for a results-oriented individual with a passion for building strong, recognizable brands. Experience in consumer packaged goods, technology, or a related industry is highly desirable. The ability to conduct market research, competitive analysis, and consumer segmentation is critical for success. This is an exciting opportunity to make a significant impact on the company's brand portfolio and market presence.
Responsibilities:
Key responsibilities include developing overarching brand strategies, identifying new growth opportunities, and launching innovative marketing campaigns. You will work closely with product development, sales, and creative teams to ensure cohesive brand positioning and effective communication. The Senior Marketing Manager will manage brand budgets, analyze campaign performance, and provide strategic recommendations for optimization. Expertise in digital marketing, content creation, public relations, and traditional advertising channels is essential. The ability to inspire and lead a team, manage multiple projects simultaneously, and adapt to evolving market dynamics is crucial.
This role demands exceptional strategic thinking, creativity, and analytical skills. The candidate should be adept at translating market insights into actionable brand plans and communicating complex strategies effectively to stakeholders at all levels. We are looking for a results-oriented individual with a passion for building strong, recognizable brands. Experience in consumer packaged goods, technology, or a related industry is highly desirable. The ability to conduct market research, competitive analysis, and consumer segmentation is critical for success. This is an exciting opportunity to make a significant impact on the company's brand portfolio and market presence.
Responsibilities:
- Develop and execute comprehensive brand strategies.
- Conduct market research and competitive analysis.
- Create and manage brand messaging and positioning.
- Oversee the development and execution of marketing campaigns.
- Manage brand budgets and track marketing ROI.
- Collaborate with cross-functional teams on product launches and promotions.
- Analyze marketing performance and provide strategic recommendations.
- Lead and mentor the marketing team.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- 7+ years of experience in brand management and marketing strategy.
- Proven success in building and growing brands.
- Expertise in digital marketing, content strategy, and advertising.
- Strong analytical and project management skills.
- Excellent leadership and communication abilities.
- Experience in the (Industry relevant to client) sector preferred.
This advertiser has chosen not to accept applicants from your region.
5
Senior Marketing Manager - Brand Strategy
01004 Saar, Northern
BHD105000 Annually
WhatJobs
Posted 4 days ago
Job Viewed
Job Description
Our client, a dynamic and rapidly growing consumer goods company, is seeking a highly strategic and results-oriented Senior Marketing Manager to spearhead their brand strategy initiatives in Saar, Northern, BH . This key role involves shaping and evolving the brand's identity, messaging, and market positioning to drive sustainable growth and consumer preference. You will be responsible for developing and executing comprehensive marketing plans, overseeing brand campaigns across multiple channels, and ensuring consistent brand representation in all market communications. Key responsibilities include conducting market research to identify consumer insights and market opportunities, defining target audience segments, and crafting compelling brand narratives. You will manage the marketing budget, collaborate with creative agencies and internal teams, and analyze campaign performance to optimize marketing efforts for maximum impact. The ideal candidate will possess a deep understanding of brand management principles, exceptional strategic thinking, and a proven ability to build strong, resonant brands. Strong leadership skills and a passion for innovation are essential. This is an excellent opportunity to influence brand direction, drive consumer engagement, and play a significant role in the company's market success.
Key Responsibilities:
Key Responsibilities:
- Develop and implement overarching brand strategies and marketing plans.
- Manage the brand's identity, positioning, and messaging across all touchpoints.
- Lead the creation and execution of integrated marketing campaigns (digital, ATL, BTL).
- Conduct consumer research and market analysis to identify trends and opportunities.
- Manage relationships with advertising agencies and external partners.
- Monitor brand performance and key marketing metrics, providing regular reports and insights.
- Collaborate with product development and sales teams to ensure brand alignment.
- Mentor and guide junior marketing team members.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Minimum of 6 years of progressive experience in brand management or marketing strategy.
- Demonstrated success in building and growing consumer brands.
- Proven experience in developing and executing multi-channel marketing campaigns.
- Strong analytical and quantitative skills, with proficiency in market research tools.
- Excellent creative thinking, communication, and presentation skills.
- Experience managing marketing budgets effectively.
- Leadership qualities and ability to inspire teams.
This advertiser has chosen not to accept applicants from your region.
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6
Senior Marketing Manager - Brand Strategy
987 Bilad Al Qadeem, Capital
BHD7500 Annually
WhatJobs
Posted 9 days ago
Job Viewed
Job Description
Our client is seeking an experienced and innovative Senior Marketing Manager to lead brand strategy and development from their location in Salmabad, Northern, BH . This pivotal role is responsible for shaping and executing comprehensive marketing strategies to enhance brand awareness, drive customer engagement, and achieve business growth objectives. The ideal candidate will possess a deep understanding of market trends, consumer behavior, and digital marketing channels. You will oversee the development and implementation of integrated marketing campaigns across various platforms, ensuring a consistent and compelling brand message.
Key responsibilities include:
The ideal candidate will hold a Bachelor's degree in Marketing, Business Administration, Communications, or a related field. An MBA or a Master's degree in a relevant field is preferred. A minimum of 7 years of progressive experience in marketing, with at least 3 years in a brand management or senior marketing role, is required. Proven experience in developing and executing successful integrated marketing campaigns, particularly in digital channels, is essential. Strong analytical, creative, and strategic thinking skills are a must. Excellent communication, presentation, and leadership abilities are crucial. Experience with marketing automation tools and CRM systems is highly desirable.
Key responsibilities include:
- Developing and implementing overarching brand strategies and marketing plans to drive business growth.
- Conducting market research and competitive analysis to identify opportunities and threats.
- Managing the brand's public image and ensuring consistency across all communication channels.
- Overseeing the creation of marketing collateral, advertising campaigns, and digital content.
- Managing the marketing budget effectively, tracking ROI on marketing initiatives.
- Leading and mentoring the marketing team, fostering a collaborative and results-driven environment.
- Developing and executing digital marketing strategies, including SEO, SEM, social media, and email marketing.
- Building and maintaining strong relationships with media, agencies, and other external partners.
- Measuring and reporting on the effectiveness of marketing campaigns and overall brand performance.
- Staying abreast of the latest marketing trends, technologies, and best practices.
The ideal candidate will hold a Bachelor's degree in Marketing, Business Administration, Communications, or a related field. An MBA or a Master's degree in a relevant field is preferred. A minimum of 7 years of progressive experience in marketing, with at least 3 years in a brand management or senior marketing role, is required. Proven experience in developing and executing successful integrated marketing campaigns, particularly in digital channels, is essential. Strong analytical, creative, and strategic thinking skills are a must. Excellent communication, presentation, and leadership abilities are crucial. Experience with marketing automation tools and CRM systems is highly desirable.
This advertiser has chosen not to accept applicants from your region.
7
Senior Marketing Manager - Brand Strategy
98712 Diplomatic Area
BHD8000 Annually
WhatJobs
Posted 11 days ago
Job Viewed
Job Description
Our client, a growing consumer goods company located in Isa Town, Southern, BH , is seeking an experienced and strategic Senior Marketing Manager to lead brand development and execution. This role is pivotal in shaping the company's brand identity, driving market penetration, and achieving ambitious growth objectives. The ideal candidate will possess a comprehensive understanding of marketing principles, a proven ability to develop and implement successful brand strategies, and strong leadership skills. They will be responsible for overseeing all aspects of marketing, from market research and campaign planning to execution and performance analysis.
Key Responsibilities:
Required Qualifications:
Key Responsibilities:
- Develop and execute comprehensive brand strategies aligned with business objectives and target market insights.
- Lead the planning, development, and implementation of integrated marketing campaigns across various channels, including digital, traditional media, and events.
- Conduct market research and competitive analysis to identify opportunities and threats, informing strategic decision-making.
- Manage the marketing budget, ensuring efficient allocation of resources and maximizing ROI.
- Oversee the creation of marketing collateral, advertising materials, and digital content, ensuring brand consistency and quality.
- Collaborate with sales, product development, and other cross-functional teams to ensure cohesive go-to-market strategies.
- Monitor marketing campaign performance, analyze data, and provide regular reports with actionable insights and recommendations.
- Manage relationships with external agencies and vendors, such as advertising agencies, PR firms, and digital marketing partners.
- Mentor and guide junior marketing team members, fostering professional growth and development.
- Stay abreast of industry trends, emerging technologies, and best practices in marketing and brand management.
- Develop and implement customer segmentation strategies to tailor marketing efforts.
- Manage brand reputation and ensure consistent brand messaging across all touchpoints.
- Lead product launch strategies and go-to-market plans.
Required Qualifications:
- Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.
- Minimum of 6 years of progressive experience in marketing, with at least 3 years in a brand management or senior marketing role.
- Proven track record of developing and successfully implementing impactful brand strategies and marketing campaigns.
- Strong understanding of market research methodologies and data analysis.
- Experience with a wide range of marketing channels, including digital marketing, social media, content marketing, and traditional advertising.
- Excellent leadership, communication, and interpersonal skills.
- Proficiency in marketing analytics tools and CRM systems.
- Strong project management and organizational abilities.
- Creative thinking and problem-solving skills.
- Ability to manage budgets and deliver results within financial constraints.
This advertiser has chosen not to accept applicants from your region.
8
Senior Marketing Manager - Brand Strategy
200 Manama, Capital
BHD75000 Annually
WhatJobs
Posted 11 days ago
Job Viewed
Job Description
Our client is seeking an experienced and strategic Senior Marketing Manager to lead brand strategy and market presence in **Manama, Capital, BH**. This pivotal role will be responsible for developing and executing comprehensive marketing plans, managing brand identity, overseeing market research, and driving growth through innovative campaigns. The ideal candidate will possess a strong understanding of brand management, market dynamics, digital marketing, and content strategy, with a proven ability to lead and inspire a marketing team.
Key Responsibilities:
Qualifications:
Key Responsibilities:
- Develop and implement long-term brand strategies to enhance market position and brand equity.
- Oversee the creation and execution of integrated marketing campaigns across all channels, including digital, social media, traditional advertising, and public relations.
- Conduct in-depth market research and competitive analysis to identify opportunities and challenges.
- Manage the marketing budget, ensuring efficient allocation of resources and tracking ROI.
- Lead and mentor the marketing team, fostering a collaborative and high-performance culture.
- Develop and manage the company's brand guidelines and ensure consistent brand messaging across all touchpoints.
- Collaborate with product development, sales, and customer service teams to ensure a cohesive customer experience.
- Oversee the creation of compelling marketing content, including website copy, social media posts, blog articles, and press releases.
- Analyze marketing performance metrics and generate reports to inform strategic decisions.
- Identify and cultivate relationships with key influencers, media partners, and stakeholders.
- Develop and execute strategies for customer acquisition, engagement, and retention.
- Manage external agencies and vendors as needed for specialized marketing services.
- Stay abreast of industry trends, emerging technologies, and best practices in marketing and brand management.
- Develop and manage the company's social media presence and strategy.
- Plan and execute product launch campaigns to ensure market success.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, or a related field; MBA or Master's degree is a plus.
- Minimum of 7 years of experience in marketing, with at least 3 years in a managerial or leadership role focused on brand strategy.
- Proven experience in developing and executing successful marketing campaigns that drive measurable results.
- Strong understanding of brand management principles, market segmentation, and positioning.
- Expertise in digital marketing channels, including SEO, SEM, social media, email marketing, and content marketing.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Strong leadership, team management, and communication abilities.
- Proficiency in marketing analytics tools and CRM systems.
- Experience in managing budgets and forecasting marketing spend.
- Ability to think creatively and innovatively.
- A strategic mindset with the ability to translate business objectives into actionable marketing plans.
- Our client is seeking a visionary leader who can elevate their brand and drive significant business growth in the market.
This advertiser has chosen not to accept applicants from your region.
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