10 Product Launch jobs in Manama
Senior Product Marketing Manager
Posted 5 days ago
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Job Description
Key responsibilities include developing and executing comprehensive product marketing plans, conducting market research and competitive analysis to identify opportunities and threats, and defining product positioning and messaging. You will collaborate closely with cross-functional teams, including product development, sales, and operations, to ensure alignment and successful execution of marketing strategies. The Senior Product Marketing Manager will also manage product lifecycle, analyze sales data and market trends to inform strategy, and oversee promotional activities and advertising campaigns.
Essential qualifications include a Bachelor's degree in Marketing, Business Administration, or a related field. An MBA or a postgraduate degree in marketing is highly desirable. A minimum of 6 years of progressive experience in product marketing, preferably within the FMCG industry, is required. Proven success in developing and launching new products, driving market share growth, and managing product portfolios is crucial. Strong analytical, strategic thinking, project management, and communication skills are essential. Experience in consumer insights generation and translating them into marketing strategies is a must.
This is a rewarding opportunity to lead the marketing efforts for a dynamic portfolio of products within a globally recognized company. You will be empowered to drive innovation and strategy, working within a supportive team culture that encourages professional development and recognizes contributions. Join us to shape consumer perceptions and drive brand success.
Senior Product Marketing Manager
Posted 5 days ago
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Job Description
Responsibilities:
- Develop and execute product marketing strategies for new and existing products, ensuring successful launches and sustained market presence.
- Conduct in-depth market research, competitor analysis, and customer segmentation to identify market opportunities and trends.
- Define product positioning, value propositions, and key messaging for target audiences.
- Create compelling marketing collateral, including product datasheets, presentations, website content, and sales enablement materials.
- Collaborate closely with product management, engineering, sales, and marketing teams to ensure alignment on product strategy and execution.
- Develop and manage go-to-market plans, including launch timelines, channel strategies, and promotional activities.
- Analyze product performance, market feedback, and sales data to identify areas for improvement and future product development.
- Manage the product marketing budget, ensuring efficient allocation of resources and ROI.
- Train and enable the sales team on product features, benefits, and competitive positioning.
- Monitor industry trends and competitive landscape, providing insights to inform marketing strategies.
- Develop and execute integrated marketing campaigns across various channels (digital, print, events).
- Manage external agencies and partners involved in product marketing activities.
- Contribute to product roadmap planning by providing market insights and customer needs.
- Measure and report on the effectiveness of product marketing initiatives.
- Build strong relationships with key stakeholders across the organization.
- Identify and leverage opportunities for thought leadership and brand advocacy.
- Develop pricing strategies and models in collaboration with product and sales teams.
- Ensure consistent brand messaging and visual identity across all marketing materials.
- Organize and participate in product launch events and trade shows.
- Stay ahead of emerging marketing technologies and methodologies.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.
- Minimum of 5 years of experience in product marketing, preferably in the consumer electronics or technology sector.
- Proven track record of successfully launching and marketing new products.
- Strong understanding of market research, customer segmentation, and competitive analysis.
- Excellent written and verbal communication skills, with a talent for crafting compelling messages.
- Demonstrated ability to work collaboratively with cross-functional teams.
- Proficiency in marketing automation tools and CRM systems.
- Strong analytical and project management skills.
- Creative thinking and a passion for technology and innovation.
- Must be based in **Riffa, Southern, BH**.
Senior Product Marketing Manager - FMCG
Posted 5 days ago
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Job Description
You will be responsible for defining product positioning, messaging, and competitive differentiation for key brands. The Senior Product Marketing Manager will develop comprehensive marketing plans, including advertising, promotions, digital marketing, and trade marketing initiatives. This role involves close collaboration with product development, sales, and supply chain teams to ensure successful product launches and ongoing lifecycle management. Market research, competitive analysis, and performance tracking of marketing campaigns are key responsibilities. The ideal candidate will have a deep understanding of the FMCG industry, consumer behavior, and modern marketing techniques. Strong analytical skills, exceptional communication abilities, and a proven track record of launching and growing consumer products are essential. You will also manage agency relationships and ensure brand consistency across all consumer touchpoints. This is an excellent opportunity for a driven marketing professional to take on a significant role in shaping the future of impactful FMCG brands.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, or a related field. MBA is highly preferred.
- Minimum of 7 years of experience in product marketing, preferably within the FMCG sector.
- Demonstrated success in developing and executing product marketing strategies and go-to-market plans.
- Strong understanding of market research methodologies and consumer insights.
- Experience in product lifecycle management and new product introductions.
- Excellent analytical skills and ability to interpret sales data and market trends.
- Proficiency in digital marketing and social media strategies.
- Exceptional presentation and communication skills.
- Ability to manage multiple projects and collaborate effectively with cross-functional teams.
- Experience in managing agency partners is a plus.
Director of Digital Marketing Strategy
Posted 5 days ago
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Senior Marketing Manager - Digital Strategy
Posted today
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Job Description
Responsibilities:
- Develop and implement integrated digital marketing strategies.
- Manage and optimize SEO, SEM, social media, and content marketing campaigns.
- Analyze marketing campaign performance and provide actionable insights.
- Oversee the creation of engaging marketing content and collateral.
- Manage the digital marketing budget and allocate resources effectively.
- Stay up-to-date with the latest digital marketing trends and technologies.
- Collaborate with sales and product teams to align marketing efforts.
- Measure and report on the ROI of marketing campaigns.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Minimum of 6 years of experience in digital marketing, with a proven track record of success.
- Extensive knowledge of SEO, SEM, social media marketing, and content strategy.
- Experience with marketing automation platforms and CRM systems.
- Strong analytical and data interpretation skills.
- Excellent written and verbal communication abilities.
- Proficiency in digital analytics tools (e.g., Google Analytics).
- Proven leadership and project management skills.
Digital Marketing Manager - Campaign Strategy
Posted today
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Key Responsibilities:
- Develop and execute comprehensive digital marketing strategies aligned with client objectives and brand positioning.
- Manage and optimize paid advertising campaigns across platforms such as Google Ads, Facebook Ads, and LinkedIn Ads.
- Oversee social media strategy, content creation, community management, and paid social campaigns.
- Develop and implement SEO strategies to improve organic search rankings and website traffic.
- Create and manage content marketing initiatives, including blog posts, articles, infographics, and videos.
- Develop and execute email marketing campaigns, including segmentation, automation, and performance tracking.
- Analyze campaign performance using analytics tools (e.g., Google Analytics) and provide regular reports with insights and recommendations.
- Collaborate with design and content teams to ensure brand consistency and effective messaging.
- Stay updated with the latest digital marketing trends, tools, and best practices.
- Manage digital marketing budgets and ensure optimal ROI for campaigns.
- Conduct market research and competitor analysis to identify opportunities.
Qualifications:
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 5 years of experience in digital marketing, with a focus on campaign management and strategy.
- Proven track record of developing and executing successful digital marketing campaigns that drive measurable results.
- Expertise in SEO, SEM, social media marketing, content marketing, and email marketing.
- Proficiency with digital marketing tools and platforms (e.g., Google Analytics, Google Ads, Facebook Ads Manager, social media management tools, email marketing platforms).
- Strong analytical skills and the ability to interpret data to derive actionable insights.
- Excellent written and verbal communication skills.
- Creative mindset with a strong understanding of user experience and brand storytelling.
- Ability to manage multiple projects simultaneously and meet deadlines.
- Experience in an agency environment is a plus.
E-commerce Marketing Manager - Digital Strategy
Posted today
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E-commerce Marketing Manager - Digital Strategy
Posted today
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Key Responsibilities:
- Develop and implement a comprehensive e-commerce marketing strategy to drive traffic, conversion rates, and customer lifetime value.
- Manage and optimize paid advertising campaigns across various platforms (e.g., Google Ads, Facebook Ads, Instagram Ads).
- Oversee social media strategy and content creation to enhance brand engagement and drive sales.
- Develop and execute email marketing campaigns to nurture leads and retain existing customers.
- Conduct market research and competitor analysis to identify new growth opportunities and trends.
- Analyze website traffic, sales data, and campaign performance using analytics tools (e.g., Google Analytics).
- Develop and implement A/B testing strategies to optimize website performance and conversion rates.
- Manage the SEO strategy to improve organic search rankings and drive qualified traffic.
- Collaborate with the content team to create compelling product descriptions, blog posts, and marketing collateral.
- Manage the online customer journey, ensuring a seamless and positive shopping experience.
- Track and report on key marketing metrics and KPIs, providing insights and recommendations for improvement.
- Manage the marketing budget effectively, ensuring maximum ROI.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Work closely with the product development and sales teams to align marketing efforts with business objectives.
- Identify and cultivate relationships with influencers and affiliate partners.
- Minimum of 5 years of experience in e-commerce marketing, with a proven track record of driving online sales growth.
- Strong understanding of digital marketing channels, including SEO, SEM, social media marketing, email marketing, and content marketing.
- Proficiency in using e-commerce platforms (e.g., Shopify, Magento) and analytics tools (e.g., Google Analytics, Adobe Analytics).
- Experience in managing paid advertising campaigns and optimizing for ROI.
- Excellent analytical skills and the ability to interpret data to make informed decisions.
- Strong leadership, communication, and project management skills.
- Creative thinker with a passion for digital innovation.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Experience in visual merchandising and user experience (UX) optimization is a plus.
Senior Digital Marketing Manager - Brand Strategy
Posted 5 days ago
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Job Description
- Developing and executing integrated digital marketing strategies to support overall brand objectives.
- Overseeing the management of all digital marketing channels, including SEO, SEM, social media, email marketing, content marketing, and display advertising.
- Leading the creation of compelling content and marketing campaigns across various digital platforms.
- Managing the digital marketing budget, optimizing spend for maximum ROI.
- Analyzing campaign performance, tracking key metrics, and providing regular reports with actionable insights.
- Collaborating with internal teams (sales, product, creative) to ensure brand consistency and alignment.
- Identifying new digital marketing opportunities and trends, and recommending innovative strategies.
- Managing external agencies and vendors to support digital marketing initiatives.
- Developing and executing email marketing campaigns and nurturing strategies.
- Managing social media presence and engagement strategies to build community and brand loyalty.
- Staying current with industry best practices, emerging technologies, and competitor activities.
- Leading and mentoring a team of digital marketing specialists.
- Contributing to the overall marketing strategy and business growth objectives.
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field. A Master's degree is a plus.
- Minimum of 7 years of experience in digital marketing, with a significant portion in strategy development and brand management.
- Proven experience in managing multi-channel digital marketing campaigns and achieving measurable results.
- Strong knowledge of SEO, SEM, social media marketing, content marketing, and email marketing.
- Proficiency in marketing analytics tools (e.g., Google Analytics) and CRM systems.
- Excellent leadership, communication, and project management skills.
- Strategic thinking and analytical capabilities.
- Ability to manage budgets and optimize marketing spend effectively.
- Creative mindset with a strong understanding of brand building principles.
Senior E-commerce Marketing Manager - Growth & Strategy
Posted today
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