4 800 Web Analytics jobs in Bahrain
Senior Marketing Analytics Specialist
Posted 1 day ago
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Job Description
Key Responsibilities:
- Develop and implement comprehensive marketing analytics frameworks and dashboards.
- Analyze the performance of digital marketing campaigns (SEO, SEM, social media, email, content, programmatic) and provide actionable insights.
- Track, measure, and report on key marketing metrics, including ROI, CPA, LTV, and conversion rates.
- Conduct A/B testing and other experimental designs to optimize campaign performance and user experience.
- Perform deep-dive analysis into customer behavior, segmentation, and lifetime value.
- Identify trends and patterns in marketing data to inform strategic planning and resource allocation.
- Collaborate with the marketing team to set campaign goals and define measurement strategies.
- Utilize data visualization tools to present complex data in a clear and understandable format.
- Stay up-to-date with the latest analytics tools, techniques, and marketing technologies.
- Provide recommendations for improving website performance, customer journey, and marketing funnel efficiency.
- Work with data engineering teams to ensure data accuracy and accessibility.
- Bachelor's or Master's degree in Statistics, Mathematics, Economics, Marketing Analytics, or a related quantitative field.
- Minimum of 5 years of experience in marketing analytics, data analysis, or a similar role.
- Proficiency in data analysis tools such as SQL, R, Python, and advanced Excel.
- Experience with web analytics platforms (e.g., Google Analytics, Adobe Analytics) and tag management systems (e.g., Google Tag Manager).
- Familiarity with business intelligence and data visualization tools (e.g., Tableau, Power BI).
- Strong understanding of marketing channels, metrics, and best practices.
- Excellent analytical, problem-solving, and critical-thinking skills.
- Strong communication and presentation skills, with the ability to explain technical concepts to non-technical audiences.
- Ability to work independently and manage multiple projects in a remote setting.
- Experience with marketing automation platforms is a plus.
Graduate Trainee - Marketing Analytics
Posted 7 days ago
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Job Description
As a Graduate Trainee, you will work closely with experienced marketing analysts and data scientists. Your responsibilities will include assisting in data collection, cleaning, and preparation for analysis. You will help generate reports on campaign effectiveness, website traffic, social media engagement, and other key marketing metrics. This role involves learning and applying various analytical tools and techniques to uncover insights that inform marketing strategies. You will support A/B testing initiatives, contribute to customer segmentation projects, and help visualize data to communicate findings effectively to the team. This internship program is designed to provide comprehensive training and mentorship, offering a clear pathway for growth within the company. We are looking for individuals with a strong quantitative aptitude, a keen interest in marketing, and a proactive approach to learning.
Key Responsibilities:
- Assist in collecting, cleaning, and organizing marketing data from various sources.
- Support the analysis of marketing campaign performance across digital and traditional channels.
- Help generate regular reports on key marketing metrics, including website traffic, conversion rates, and ROI.
- Contribute to the analysis of customer behavior and segmentation projects.
- Assist in A/B testing and other experimental designs for marketing initiatives.
- Learn and apply data visualization techniques to present findings clearly.
- Support the marketing team in ad-hoc data requests and analysis.
- Collaborate with marketing managers and analysts to understand project requirements.
- Participate in team meetings and contribute ideas for marketing strategies.
- Develop a foundational understanding of marketing analytics tools and methodologies.
- Follow company policies and procedures.
Qualifications:
- Recent graduate with a Bachelor's degree in Marketing, Business Analytics, Statistics, Economics, Mathematics, or a related quantitative field.
- Strong analytical and problem-solving skills.
- Proficiency in Microsoft Excel; familiarity with SQL, R, or Python is a plus.
- A keen interest in marketing and data analysis.
- Excellent written and verbal communication skills.
- Ability to work collaboratively in a team environment.
- Eagerness to learn and a proactive attitude.
- Attention to detail and ability to manage multiple tasks.
- Must be eligible to work in the specified location.
- This program involves a hybrid work arrangement, requiring some on-site presence in Muharraq, Muharraq, BH and remote work flexibility.
Senior Marketing Analytics Manager
Posted 8 days ago
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Job Description
Key responsibilities include developing and managing marketing dashboards and reporting frameworks; performing in-depth analysis of digital marketing campaigns (SEO, SEM, social media, email) and offline marketing initiatives; identifying key drivers of customer acquisition, retention, and lifetime value; conducting customer segmentation and predictive modeling; collaborating with marketing teams to define campaign objectives and KPIs; providing insights and recommendations for campaign optimization and budget allocation; staying current with industry best practices and emerging analytical technologies; and mentoring junior analysts. You will play a critical role in shaping the future of our client's marketing efforts by ensuring all strategic decisions are informed by robust data analysis. This is an exciting opportunity for a talented analyst to make a significant impact in a dynamic, remote work environment.
Qualifications:
- Bachelor's degree in Marketing, Statistics, Economics, Computer Science, or a related quantitative field; Master's degree preferred.
- Minimum of 5-7 years of experience in marketing analytics, with a focus on data analysis and interpretation.
- Proven expertise in analyzing digital marketing channels (SEM, SEO, Social, Email, Display) and their ROI.
- Proficiency with web analytics platforms (e.g., Google Analytics, Adobe Analytics) and tag management solutions.
- Experience with marketing automation platforms and CRM systems (e.g., Salesforce, HubSpot).
- Strong knowledge of statistical analysis, A/B testing, and data visualization techniques.
- Proficiency in data manipulation and querying tools (SQL, Python, R) is highly desirable.
- Excellent communication and presentation skills, with the ability to convey complex data insights to non-technical audiences.
- Strong problem-solving skills and a proactive approach to identifying opportunities.
- Experience working effectively in a remote team setting.
Senior Marketing Analytics Specialist
Posted 10 days ago
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Job Description
Key Responsibilities:
- Develop and implement robust measurement frameworks for all marketing channels, including digital, social media, email, and content marketing.
- Analyze marketing campaign performance, identifying key trends, opportunities, and areas for improvement.
- Create insightful dashboards and reports to communicate performance metrics and actionable recommendations to stakeholders.
- Conduct A/B testing and other experiments to optimize campaign elements, landing pages, and user journeys.
- Perform segmentation analysis to identify target audiences and personalize marketing efforts.
- Utilize advanced statistical techniques to forecast marketing trends and predict campaign outcomes.
- Collaborate closely with marketing managers and channel specialists to translate data insights into effective strategies.
- Manage and maintain marketing data integrity across various platforms and tools.
- Stay up-to-date with the latest advancements in marketing analytics, tools, and methodologies.
- Provide guidance and mentorship to junior analysts on the team.
- Identify opportunities for marketing automation and data-driven personalization.
- Communicate complex analytical findings in a clear and concise manner to both technical and non-technical audiences.
This role requires a meticulous approach to data, strong problem-solving abilities, and excellent communication skills. Proficiency in tools such as Google Analytics, Adobe Analytics, SQL, R, Python, and data visualization software (e.g., Tableau, Power BI) is essential. You will be working in a dynamic, fast-paced environment and have a direct impact on the success of our marketing efforts. This is an excellent opportunity for an experienced analytics professional to leverage their skills in a remote-first setting and drive significant business growth.
Remote Marketing Analytics Lead
Posted 17 days ago
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Job Description
Senior Data Scientist - Marketing Analytics
Posted 22 days ago
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Job Description
This position offers the flexibility of a 100% remote work environment, allowing collaboration with a global team. You will work on diverse projects, including customer segmentation, churn prediction, lifetime value modeling, campaign attribution, and A/B testing. The ability to translate complex analytical findings into actionable business insights for marketing stakeholders is crucial. We are looking for a proactive, intellectually curious individual with excellent problem-solving skills and the ability to communicate technical concepts clearly to both technical and non-technical audiences. This role provides an excellent opportunity to shape data-driven marketing initiatives and contribute to significant business growth through advanced analytics.
Key Responsibilities:
- Develop and implement advanced statistical models, machine learning algorithms, and predictive analytics solutions for marketing challenges.
- Design and execute A/B tests and other experimental designs to evaluate marketing initiatives.
- Perform complex data mining and analysis on large datasets to uncover insights into customer behavior and market trends.
- Build and maintain robust data pipelines and reporting dashboards.
- Collaborate closely with marketing teams to understand their analytical needs and translate them into data science projects.
- Communicate complex analytical results and recommendations to stakeholders in a clear and concise manner.
- Stay current with the latest advancements in data science, machine learning, and marketing analytics.
- Mentor junior data scientists and contribute to the team's technical growth.
- Ensure data quality, integrity, and privacy compliance.
- Optimize marketing spend and improve campaign effectiveness through data-driven insights.
Qualifications:
- Master's or Ph.D. in Data Science, Statistics, Computer Science, Mathematics, or a related quantitative field.
- Minimum of 5-7 years of experience as a Data Scientist, with a focus on marketing analytics or customer insights.
- Proficiency in programming languages such as Python or R, including relevant libraries (e.g., scikit-learn, TensorFlow, PyTorch).
- Strong expertise in SQL and experience with relational and NoSQL databases.
- Experience with big data technologies (e.g., Spark, Hadoop) is a plus.
- Solid understanding of statistical modeling, machine learning techniques, and experimental design.
- Excellent analytical, problem-solving, and critical thinking skills.
- Outstanding communication and presentation skills, with the ability to explain technical concepts to non-technical audiences.
- Proven ability to work independently and effectively in a fully remote setting.
Junior Graduate Trainee - Marketing Analytics
Posted 24 days ago
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Job Description
Responsibilities:
- Assist in the collection, cleaning, and organization of marketing data from various sources.
- Support the marketing analytics team in tracking and reporting on key performance indicators (KPIs) for digital and traditional marketing campaigns.
- Perform basic data analysis to identify trends, patterns, and insights related to customer behavior and campaign effectiveness.
- Help in the preparation of reports and presentations summarizing marketing analytics findings.
- Learn and utilize marketing analytics tools and software (e.g., Google Analytics, CRM systems, Excel).
- Contribute to A/B testing initiatives and provide support for campaign optimization efforts.
- Participate in team meetings and contribute to discussions on marketing strategies.
- Shadow senior analysts to understand their workflows and gain practical experience.
- Maintain data integrity and accuracy.
- Stay curious and eager to learn new analytical techniques and marketing concepts.
- Recent graduate with a Bachelor's degree in Marketing, Statistics, Mathematics, Economics, Business Analytics, or a related quantitative field.
- Strong analytical and problem-solving skills, with a keen attention to detail.
- Proficiency in Microsoft Excel (e.g., formulas, pivot tables).
- Familiarity with data analysis concepts.
- Excellent written and verbal communication skills.
- A proactive attitude and a strong desire to learn and grow within a professional setting.
- Ability to work independently and manage time effectively in a remote work environment.
- Team player with good interpersonal skills.
- Basic understanding of marketing principles is a plus.
- Prior internship experience in a related field is advantageous but not required.
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Remote Head of Digital Marketing & Sports Analytics
Posted 25 days ago
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Job Description
Key Responsibilities:
- Develop and execute cutting-edge digital marketing strategies across all online channels.
- Lead and mentor the digital marketing and analytics teams.
- Drive fan engagement, ticket sales, and revenue growth through digital initiatives.
- Implement advanced sports analytics to inform strategic decisions and performance improvements.
- Manage the company's social media presence, content strategy, and online advertising.
- Oversee SEO/SEM, email marketing campaigns, and website optimization.
- Analyze market trends, competitor activities, and fan behavior.
- Develop and present comprehensive reports on marketing performance and analytical insights.
- Foster a data-driven culture and promote innovation in digital fan experiences.
- Bachelor's degree in Marketing, Business, Statistics, or a related field.
- Minimum of 10 years of experience in digital marketing and analytics, with 3+ years in leadership.
- Proven success in developing and implementing integrated digital marketing campaigns.
- Strong expertise in sports analytics, data science, and relevant tools (R, Python, SQL).
- Excellent understanding of social media, SEO/SEM, and content marketing.
- Exceptional leadership, strategic thinking, and communication skills.
Digital Marketing Strategist - Performance & Analytics
Posted 4 days ago
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Job Description
Key Responsibilities:
- Develop and execute data-informed digital marketing strategies aligned with business objectives.
- Manage and optimize paid advertising campaigns across Google Ads, social media platforms (Facebook, Instagram, LinkedIn, etc.), and other relevant channels.
- Conduct in-depth analysis of campaign performance, website traffic, and user behavior using tools like Google Analytics, SEMrush, and similar platforms.
- Implement A/B testing and other experimentation methods to improve ad creatives, landing pages, and overall campaign effectiveness.
- Identify new growth opportunities and emerging trends in the digital marketing landscape.
- Collaborate with content creators, designers, and web developers to ensure cohesive campaign execution.
- Prepare regular performance reports and present insights and recommendations to senior management.
Qualifications:
- Proven experience as a Digital Marketing Strategist or similar role with a strong focus on performance marketing.
- Demonstrable expertise in Google Analytics, Google Ads, Facebook Ads Manager, and other major advertising platforms.
- Solid understanding of SEO, SEM, social media marketing, and content marketing principles.
- Experience with A/B testing and CRO techniques.
- Excellent analytical, problem-solving, and critical thinking skills.
- Strong communication and presentation abilities.
- Bachelor's degree in Marketing, Business, or a related field.
Digital Marketing Strategist - Performance & Analytics
Posted 14 days ago
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Job Description
The Digital Marketing Strategist will oversee a wide range of activities including search engine optimization (SEO), search engine marketing (SEM), social media advertising, content marketing, email marketing, and affiliate marketing. A key aspect of this role involves deep diving into campaign performance data, utilizing analytics tools to track key performance indicators (KPIs), identify trends, and provide actionable insights. You will be responsible for A/B testing, campaign optimization, and budget management to ensure maximum efficiency and effectiveness.
Developing and executing a data-driven content strategy, including blog posts, social media updates, and website copy, will be a core responsibility. You will also manage online advertising budgets, allocate resources effectively, and report on campaign performance to senior management. Collaboration with the sales team, product development, and design teams will be crucial to ensure cohesive messaging and successful campaign execution. The ideal candidate possesses a strong understanding of the digital marketing landscape, a proven ability to interpret complex data, and a creative mindset for developing innovative campaigns. This role requires strong analytical skills, strategic thinking, and excellent communication abilities to articulate marketing plans and results effectively.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- Minimum of 4 years of experience in digital marketing, with a proven track record in performance marketing and data analysis.
- Demonstrated expertise in SEO, SEM (Google Ads, Bing Ads), social media advertising (Facebook, Instagram, LinkedIn), email marketing, and content marketing.
- Proficiency with web analytics platforms such as Google Analytics, Adobe Analytics, or similar.
- Experience with A/B testing methodologies and conversion rate optimization (CRO).
- Strong understanding of marketing automation tools and CRM systems.
- Excellent analytical and problem-solving skills, with the ability to translate data into actionable insights.
- Strong written and verbal communication skills, with the ability to present complex information clearly.
- Ability to manage multiple projects simultaneously in a fast-paced environment.
- Creative thinking and a passion for staying up-to-date with digital marketing trends.